Wednesday, June 28, 2006

Pam is Viva Glam

Pam Anderson is the new face of viva glam. I must admit the ad pics are hot! I'm glad its for a good cause.








HOW DO YOU FEEL ABOUT BEING CHOSEN TO BE PART OF THE MAC VIVA GLAM V CAMPAIGN?
I am really honored to be part of the VIVA GLAM V global campaign. By joining the other VIVA GLAM V spokespeople, Christina Aguilera, Missy Elliot, Linda Evangelista and Chloe Sevigny, I hope that, collectively, we will continue to build on the extraordinary success this campaign has already achieved in making a difference.

WHAT DO YOU HOPE TO ACHIEVE BY BEING PART OF THIS CAMPAIGN?
According to the Centers for Disease Control, about one quarter of HIV-infected people in this country are also infected with the Hepatitis C-virus. As someone who is living with Hepatitis-C, through my participation in the VIVA GLAM V campaign I want to advocate for an end to the pandemic and the human suffering caused by HIV/AIDS. That means EVERYONE, EVERYWHERE, HAS TO GET TESTED AND KNOW THEIR HIV-STATUS and I'll do my best to spread this message. People should feel empowered by knowing their HIV status and the M·A·C AIDS Fund does a great job of keeping people aware of the importance of getting tested.

MAC COSMETICS HAS RAISED OVER $43 MILLION DOLLARS FOR THE MAC AIDS FUND. WHAT DO YOU THINK OF MAC's COMMITMENT TO THE MAC AIDS FUND AND PEOPLE AFFECTED BY HIV/AIDS?
M·A·C's commitment to the M·A·C AIDS Fund is ground-breaking. When a M·A·C customer buys a VIVA GLAM lipstick, they should know that 100% of its price is donated to the M·A·C AIDS Fund to support men, women and children affected by HIV/AIDS. M·A·C has used its incredible impact as a global fashion leader to help fight stigma and discrimination surrounding HIV/AIDS. It's also important to me that the M·A·C AIDS Fund provides funding for basic living needs, as well as HIV education and prevention programs, rather than medical research.

OVER 40 MILLION PEOPLE ARE INFECTED WITH HIV/AIDS WORLDWIDE. WHAT IS YOUR MESSAGE TO HELP SAVE LIVES?
Recently, the press reported on the rare strain of HIV that is highly resistant to anti-retroviral drugs. This is a wake-up call! People need to understand that HIV/AIDS is still here, there is NO CURE, GETTING TESTED and knowing our status and the status of our sexual partners, along with practicing safe sex, are the best ways to protect ourselves, and empower yourself. You've got to take care of yourself, so in addition to getting tested and staying informed, eat right and strive to living a full and healthy life!

MAC HAS CHOSEN YOU TO HELP RAISE PUBLIC AWARENESS ABOUT THIS ALARMING TREND, AND GET THE MESSAGE OUT ABOUT THE IMPORTANCE OF TESTING. HOW DO YOU FEEL ABOUT THAT?
For me, it is a privilege - through the VIVA GLAM campaign and the M·A·C AIDS Fund - to have this opportunity to lend my voice, especially among women and girls, and help educate the public about the critical importance of knowing their status and their partners' status by GETTING TESTED. It is a tragedy that worldwide, an estimated 90% of those infected with HIV do not even know their status. This means that, unknowingly, they continue to pass the virus on and on to others, their partners, their children and so on.

MAC VIVA GLAM LIPSTICKS SAVE LIVES. HOW DO YOU THINK THE WORLD OF CELEBRITY, MUSIC, FILM, THEATRE AND FASHION CAN HELP RAISE MONEY AND AWARENESS FOR AN AIDS CAUSE LIKE THIS ONE?
Through the power of our voices and faces, those of us in the worlds of fashion and entertainment are in a unique position to bring critically needed public attention to the AIDS crisis worldwide and the urgent need to allocate far greater resources to the fight against HIV/AIDS, as well as reinforce the importance of GETTING TESTED for HIV. This is why I am so incredibly thrilled to be part of M·A·C's VIVA GLAM campaign.

WHAT DO YOU THINK ABOUT THE VIVA GLAM V LIPSTICK SHADE?
I love it! I am a big fan of VIVA GLAM V, which looks great on any skin tone and now also comes in a Lipglass. I also love the fact that 100% of the sales of the VIVA GLAM lipstick goes directly to those affected by HIV//AIDS.

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